Nov 21, 2024  
2024-2025 Undergraduate Academic Catalog 
    
Catalog Navigation
  Catalog Home
  Introduction
  Academic Goals and General Education Outcomes
  General Education
  Programs of Study
  Course Descriptions
  Tuition and Fees
  Admissions and Financial Aid
  Academic Policies
  Faculty and Staff
  Academic Calendar
HELP
2024-2025 Undergraduate Academic Catalog

Marketing, BA

Return to {$returnto_text} Return to: Programs of Study

To declare a Marketing Major:

  • Must have completed a minimum of 30 earned credits
  • Must have completed MKT 240  
  • Must have a minimum 2.0 GPA in courses required for the major
  • Complete the Major Declaration Form   

Major requirements:

  • Completion of core business, marketing, and collateral courses
  • Successfully complete MKT 342; MKT 343; and MKT 345 with a ‘C’ or better
  • Exit cumulative GPA of 2.00 in major

Marketing Major Sample Program  

A student who majors in Marketing may not also minor in Business Administration.

A student who double majors in Marketing and Management may not also minor in Finance.

A student majoring in Marketing may not also major in Digital Marketing.

Business Core Courses

Marketing Core Courses

Marketing Electives

At least nine credits from the following:

Collateral Courses

General Education Core Curriculum

Liberal Arts Core

Lutheran Theology

Professional Development

Approaches to Individual and Social Questions

Intercultural Knowledge and Competence

BA Foreign Language

  • For the BA, one of the following:

    Completion of three years of a high school foreign language, two of which must be sequential from the same language or completion of a college level foreign language course:

  • 4 credits
  • 4 credits
  • 4 credits

  • Note: If a course is used to satisfy the foreign language requirement it may not be used to satisfy the Intercultural Knowledge and Competence requirement.

Degree Credit Requirements

  • At least 120 degree credits are required for a bachelor’s degree along with completion of the GENED Curriculum and the requirements of at least one major.
  • There is no limit to the number of credits which may be earned in one department.
  • A minimum of 30 of the final 36 credits must be earned in residence to receive a bachelor’s degree from WLC.
  • Students must also earn at least 15 credits in residence in upper division courses (300 and 400 level) in the major to receive a bachelor’s degree from WLC.
  • If a major requires a capstone course, it is required to be taken at WLC.
  • At least 9 credits in the minor must be taken at WLC.
  • A minimum cumulative grade point average of 2.0 must be achieved to satisfy the degree requirements. Individual programs may require grade point averages higher than a 2.0 for courses used to satisfy the major.

Suggested General Education Sequencing

  • Freshman : COL 101  (Fall), LAS 101   (Spring), Foreign Language/Foreign Language Diversity, Quantitative Reasoning, ENG 101 , COM 101 , THE 105 /THE 110 , ~9 cr. in the major

  • Sophomore: Biblical Theology, PED 100 , 1-2 Approaches, declare major

  • Junior: Applied Theology, 1-2 Approaches

  • Senior: Systematic Theology,  1-2 Approaches, LAS 401 /LAS 402  

 

(Full general education information may be found here.)

 

 

Return to {$returnto_text} Return to: Programs of Study