Jul 12, 2020  
2019-2020 Undergraduate Academic Catalog 
    
2019-2020 Undergraduate Academic Catalog [ARCHIVED CATALOG]

BUS 372 - Global Marketing


3 credits
A study of the structure, techniques, problems and general environment of marketing abroad. Topics include advertising, distribution, strategy and legal aspects.
Prerequisite(s): BUS 240  
Term Offered: Fall semester